A Basic Guide to Social Media Tools Geared Toward Small Business
Web 2.0 technology in the form of social media tools empower you to maximize your business’ exposure and interaction with customers, potential customers, vendors, employees, and the community at-large;...
View ArticleTweeting for profit; Smart entrepreneurs are now doing deals in 140...
By Jennifer Alsever, CNNMoney.com / Fortune Small Business, June 15, 2009 Always on the lookout for examples of small businesses making effective and profitable use of the valuable social media tools...
View ArticleTop 5 Twitter Analytical Tools
As every marketer knows, if a marketing strategy is worth implementing, it’s worth measuring. That includes social media strategies in spite of the fact that there is currently no cost involved in...
View ArticleTop 5 Social Media Tips for Small Business
Some content in this posting is from an article by Mya Frazier for Bankrate.com A few years ago, using the Internet to market a small business simply meant to create a presence online with a simple,...
View ArticleMom-and-Pop Businesses Succeed with Social Media
By CLAIRE CAIN MILLER, New York Times SAN FRANCISCO — Three weeks after Curtis Kimball opened his crème brûlée cart in San Francisco, he noticed a stranger among the friends in line for his desserts....
View Article5 Advanced Social Media Marketing Strategies for Small Businesses
by Samir Balwani Social media marketing and the businesses that utilize it have become more sophisticated. More small businesses are beginning to understand how to best leverage online tools to build a...
View ArticleWho’s Using Twitter? Do You (and Your Business) REALLY Know?
You’ve probably heard of the Morgan Stanley report that declares “teenagers do not use Twitter,” based on a sample size of one 15 year-old intern named Matthew Robson. Morgan Stanley rightfully...
View ArticleEven Santa and NORAD Understand the Value of Social Media Marketing
Just when you might think you’ve heard it all, now small businesses can take a lesson from Santa! A recent article describes a comprehensive social media strategy recently put in place by NORAD (the...
View ArticleTwitter Soon to Provide Detailed Analytics – Hurray!
Great news recently announced by Twitter for all of you trying to effectively measure the ROI of your social media. Twitter’s new Analytics Tool is detailed quite well by Diana Freeman of Hubspot with...
View ArticleAnd Yet Another Business Who Doesn’t ‘Get’ That Customers WILL be Rating You...
And yet another example of a business who would rather be ‘right’ than smart! I wonder when business owners will begin to understand that we are now doing business in a world in which consumers WILL...
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